Looking back over the past two years since the pandemic seized the globe, it’s remarkable to see how quickly everything changed. Innovation has always been a driving force in business… read more
Marketing translation differs from translation for other types of content, which might include legal, medical, or financial. The translation of marketing materials is different from the standard process, as translators… read more
Search Engine Optimization (SEO) & Localization seem to be incompatible activities when you consider the disparate purposes of each, but when combined, they have the ability to elevate your website… read more
Flexibility and corporate social responsibility are critical in today’s business environment, and there appears to be an increasing need for innovative meeting formats that respond to organizations’ needs. Multinational corporations… read more
The world’s population is on a drastic incline creating heightened demand for manufacturing of goods. Global manufacturing companies have been re-evaluating their utilization of technology in order to streamline production… read more
The deadline for the General Data Protection Regulation (GDPR) to take effect is fast approaching. By May 25, 2018, organizations must be fully compliant with the new data protection regime for EU… read more
There is a saying that “all politics are local.” The same can be said for content. To truly penetrate a market, your content has to be local. Some of the… read more
Many industries use artificial intelligence (AI) to simulate or imitate human behavior. The translation industry has embraced AI in the form of machine translation (MT) to help translate a higher… read more
Globalization continues to gather pace despite resistance in some parts of the world. Unfortunately, the educational institutions in developed countries have struggled to keep pace with the changing face of… read more
While it may seem obvious to translate your press releases, very few companies do. This should be a component of a company’s global public relations strategy.
